From Buzzwords to Benefits Title

From Buzzwords to Benefits: Navigating Digital Transformation in Manufacturing

Why are we writing this article about Buzzwords to Benefits? In today’s boardrooms, manufacturing leaders are bombarded with buzzwords like ‘digital twin,’ industry 5.0,’ and ‘generative AI-driven analytics.’ These terms have become the modern-day snake oil—promising revolutionary changes without addressing the fundamental question: What real, measurable value do they bring to our business? How do we …